From the marketing 1.0 era based
on products, prices, channels and promotion, led high bay lighting industry has entered the marketing 2.0 era
based on targeting market, product differentiation, brand positioning and wide
spreading. Now it is entering the new marketing 3.0 era of “customized products,
humanized design, interactive communication and individual satisfaction. The
whole period of three stages only took a little more than a decade, which is
quite a proud thing to say for LED
Lights business.