LED High Bay Marketing in A Narrow and Broad Sense (II)

      For enterprises, only by establishing appropriate strategy and adjust it according to changes in the LED Lights market, and specifying the strategy to single person, can they satisfy the need of the market. The other common phenomenon in  led high bay    enterprises is that, marketing department is playing not the leading role but a substitute or executive department. Its role is simply selling however letting professional marketing people sell products is not marketing. In this way the meaning of marketing is narrowed into huge-crowd strategy and promotion. Marketing is a behavior of choosing market under the leading policy, which is just what enterprises need.