Philips mainly broadcast its LED Area Light brand news and products promotion. While Forest and other LED Lighting companies focus on brand news.
From the above we can tell that Wechat is one type of We Media. The sensitivity for news shall be cultivated to better grasp hot current events. This can be an important method to accelerate the media communication speed and improve the effect of led high bay lighting enterprises. Meanwhile, the effect of the Wechat public account for LED Lights enterprises is not decided by the article numbers. The effect of an public account is not decided by more numbers of articles, but the quality of articles published.
Besides, at this age when We Media is rapidly developing, this age has greatly affected the promotion and public relation of enterprises. Since We Media is joined by all people, easy to operate and fast in communication, it has put promotion and public relation work in a new environment. In this fragmented mobile internet age, it’s crucial for enterprises to manage and operate their self-media.